Why Work with Chris?
Technical SEO – On & Off-Page Optimisation
Technical SEO is my forte. I live and breath SEO and have a wealth of knowledge spanning a 10+ year career in the field. I pride myself on a deep technical knowledge of both on-page and off-page SEO in the ever evolving search landscape. I’m fluent in every aspect of technical SEO and link acquisition and familiar with all the well-known tools for performance evaluation.
Digital Marketing Strategy
I’m an expert in Digital Strategy with 10+ years experience of developing and deploying effective digital marketing initiatives. Throughout my career I’ve helped SMEs, national and global organisations develop digital marketing strategies which stand the test of time.
Local Business Marketing
Expert knowledge of local business marketing techniques. I’m fluent in local SEO techniques and associated methods of local search optimisation, helping both SMEs and larger organisations achieve stronger local search presence.
Analytics & Conversion
Data is the key to any successful marketing campaign. I have a thorough knowledge of performance analysis suites and tools including Google Tag Manager and Google Analytics. I can establish and measure performance statistics to provide true ROI.
Link Auditing & Penalty Recovery
I have a deep knowledge of manual link auditing and analysis for manual or algorithmic penalty recovery. Since the launch of Google’s Penguin algorithm in April 2012 I’ve supported numerous clients of all sizes with penalty recovery. Over the years I have created and refined a thorough link assessment process to enable thorough link analysis and severity segmentation, and I have a detailed knowledge of various tools used to audit and monitor link profiles including Majestic, Ahrefs and Google’s Search Console.
About Chris Ainsworth
Hello! I'm Chris Ainsworth, a digital marketing and search engine optimisation (SEO) consultant with 10 years experience within the search marketing industry.
I'm Head of Search at one of the UK’s leading integrated digital marketing agencies, Footprint Digital.
I pride myself on bringing maximum exposure and maximum ROI to businesses of all sizes, providing technical search marketing advice, marketing consultancy and brand strategy which I have delivered to SME's such as DNA Kids, Matrix Uniforms and Rose Calendars, national organisations such as British Safety Council, HCA Hospitals, and Hillarys through to global brands such as Direct Asia, Cartoon Network and Cengage Learning.
Technical SEO Skill Level.
An expert in all areas of digital marketing.
Knowledgeable in all areas of performance analytics.
Helping leverage wider local reach.
If you're looking for an experienced freelancer to support your digital marketing campaign, or even if you have a general SEO question or query...
Over the past few months I’ve received a number of request for additional tools or enhancements to existing tools. The most request tool is a variation of the Google SERP extraction tool that works with Bing. So, you’ll be pleased to hear that I have now adapted the bookmarklet to work specifically with Bing. Please Read more about Extract URLs from Bing’s Web SERPs[…]
Can Screaming Frog Check a Website/Web Page for Instances of Schema Mark-up? That was the question posed to me earlier this week. The short answer is yes, you can, and it’s actually extremely simple. For those who may be unaware, in July 2015 Screaming Frog launched a new feature in version 4.0 called ‘Custom Extraction‘ Read more about How To Extract Schema Mark-Up with Screaming Frog (Microdata & JSON-LD)[…]
WordPress is an extremely powerful content management system and is now utilised by a wide range of organisations across the world. The current stats from BuiltWith indicate that 51% of the entire web now uses WordPress: Source: http://trends.builtwith.com/cms Some of the main reasons for using WordPress are: Cost = it’s free! It’s open source with Read more about WordPress Plugins for SEO & General Optimisation[…]
My bug bearer of the week: referral spam! How much of a pain in the a**e it is become over the past few months?! I’ve now got to a point where it’s got so bad I had no choice but to seek a solution. I have purposefully avoided researching and implementing methods of identifying/handling referral Read more about How to Remove Referral Spam from Google Analytics Reports[…]
Those who know me will know I’m a family man with 3 children. Anyone with children will know that they’re often not easy to entertain and that good entertainment often comes at a price. Like most children mine love nothing more than expelling their excess energy at the local parks where they can run and Read more about Kids Parks, Play Areas & Playgrounds in the Colchester Area[…]
Every now and then you may want to extract a list of URLs from a Google web search for a particular search query. The most common reason for this (in my experience at least) is to obtain a list of all URLs which Google has indexed for your particular domain. This process itself can be Read more about Extract URLs from Google’s Web SERPs[…]
In my 9 years experience in digital marketing I’ve been asked just about every question about Title tags and Meta Data you can imagine. From broad “how do you write the best page title for SEO” down to “How many keywords do I add in?” or “is it better to use a hyphen (-) or Read more about How to Structure Title Tags for SEO[…]
Delete filterpipelineprintproc.dll via Command Prompt. filterpipelineprintproc.dll and relevant files/folders are temporary files which are generally left on the operating system drive after installation of the .NET framework. Often the files are not automatically removed after installation of .NET and present an “access denied” error upon manual deletion. Microsoft State: http://support.microsoft.com/kb/951847/en-us Issue 1 After you install Read more about How To Delete filterpipelineprintproc.dll via Command Prompt[…]